Reimagining Household Cleaning Product Photography with Project Team Clean

Cleaning items for the home aren't usually seen as good subjects for photos. But if you look carefully, you'll see that those labels are very bright, colourful, and almost look childlike. I wanted to embrace the attitude and energy instead of toning it down.

I chose to take things up a notch. Bright colours. Sharp contrast. The same clean composition for each product that make these everyday essentials stand out in an unexpected way. My goal? Take products we all have sitting under the sink and make them look like they belong in an ad campaign.

Colour was the main focus of this photoshoot. Instead of choosing plain backgrounds, I picked bright and colourful ones, actually, all crafted in Photoshop. The result? Cleaning supplies that feel dynamic, energetic, and, dare I say, exciting.

This is only the start. If cleaning products can look this nice, what other things could also use a bright, colourful makeover?